Why NOT To Start A Beach Program
This morning I woke up to an article from one of our sport's governing bodies regarding beach volleyball for juniors. Take a look at the first paragraph:
"Many clubs are recognizing the value of having a beach program because of the rapid growth in the sport’s popularity and participation. Rather than lose your athletes to a nearby beach club for a few months, consider starting a beach program to retain your customers your round. In order to develop your beach program and retain your athletes, it’s essential to have options for them to compete."
The verbiage on this is incredibly important. Their goal of a beach program is to keep the checks coming in year-round. It's about participation and the money that comes with it. "Retaining" athletes is the focal point vs. developing them.
This article in particular caught my attention because while there are a lot of positive effects of playing beach volleyball for young athletes, none of them were discussed. It was about creating competitive opportunities that made parents want to play beach, instead of the actual benefits a program can provide an athlete. I'll address those benefits later. I'd like to share the reasons I shifted my focus from indoor to beach after eleven years as a collegiate/club coach.
The Challenges of Running An Indoor Club
If the goal is to provide every athlete the same opportunity for growth, the current model for indoor provides quite a challenge. Every 10-12 kids require a coach. The bigger a program gets, the more coaches a program needs. The more coaches a program needs, the bigger the disparity is between the top and bottom coaches.
Even if you train your "lower" coaches in-house, at some point other clubs in the region will poach those coaches: The allure of coaching a 3's/4's team to a 1's/2's team is appealing to aspiring coaches. There's also the delicate balance of trying to prepare teams to win tournaments while also providing individual growth for the athletes.
The schedule is grueling. A team practice needs position players to be able to practice game-like scenarios. Sports science says kids should be able to take time off to avoid overuse injuries - but between high school and club ball, anyone playing nationals in the summer will go year-round. There are very few alternative programs that offer high-level training as well as some schedule flexibility.
Simply put, it's almost impossible for a program to offer equal opportunity for all athletes regardless of how good the intentions of their staff may be, and it's basically a year-round commitment if you want any chance of playing at the next level. Some people mistake my writings for being 'anti-club' - I know many great indoor clubs, with great coaches and directors that have the kids' best interests in mind. Some of my best friends are in the industry. I have many fond memories from my indoor coaching days. But the fact remains, there are challenges within our sport that make the task of running a club difficult even for the most caring of coaches.
The Real Reasons To Run A Beach Program
During the time I was at my final indoor coaching gig, a friend offered to finance it if I wanted to start my own club to do it differently. The potential was lucrative financially, but I politely declined.
I had left collegiate coaching for juniors because I felt working with kids provided an opportunity to make coaching about development of the individuals vs. wins and losses. However, the more I talked to parents and players, and the more I learned about travel ball culture, the more difficult I felt it would be to maintain that. Even with my own program, the bigger my program became, the harder it would be to maintain the culture that led us to have success in the first place.
Once I had the chance to coach beach, I realized a lot of the indoor issues were no longer a factor. I ran the beach program for my club the last two seasons I was there, and I saw so many positives to the culture of the doubles game.
Every kid learned every skill - with two on two, tall athletes didn't get stuck in the middle and had the opportunity to pass. Undersized kids get the chance to learn a proper arm swing. There is no playing time drama. The lower impact on the sand is much friendlier to joints, and there are far less injuries due to that.
It became clear to me that in order to provide the experience I wanted for all my athletes, beach was the answer. Progression was born, and while it's been a roller coaster with building a facility and finding our place within our community, the quality of the programming has been what I had hoped from the get-go.
The bigger our program becomes, the more hours our coaches coach - but every kid top-to-bottom receives the same opportunity for growth. This summer our mornings started with 12-14 year old athletes that were brand new to the sport, followed by our advanced high school athletes. The same coaches worked with both sets of athletes. Our system also allows families to create their own training schedule. If a player wants to play in college, they can sign up for 3-4 sessions per week. If they love the sport but have other things above it on the totem pole, there's no reason they can't go 2-4 times per month. It can vary month-to-month depending on the schedule of the family. Regardless of what one's commitment is, the quality of the instruction never falters.
No kid held back, no kid left behind. The programming is truly for the players, and while we're still in our early phase, it's been enjoyable for all parties involved. I believe beach volleyball can be the ultimate youth sport for families that want high-level development while having flexibility with their schedule.
Finding A Balance Between Indoor and Beach
As youth sports become more monetized (Currently a 19 billion dollar industry, projected to hit $77 billion by 2026 prior to the pandemic), it has become less about the quality of instruction, or guidance of young athletes. Instead, it has shifted to qualifiers, nationals, showcases, recruiting agencies and year-round participation. Revenue is generated not by the quality of our coaching, but by the quantity of athletes registered. Programs market aggressively during school season to allure kids to their program to tryout, everyone 'makes it', and then they scramble for coaches to work with the 'leftover' kids. The rawest athletes often get coaches that are even rawer at teaching the sport.
Over the years, most kids on top teams stay, and then programs watch as a substantial amount of their regional players leave to try their luck elsewhere - but they replenish their rosters with new kids that had equally bad experiences at the other clubs in the area. One thing we don't talk about is the substantial turnover many 'top tier' programs see at the regional level. It makes it incredibly hard for parents to accurately research what programs will actually provide the experience they need.
I played indoor for almost 20 years, and there's an energy in a raucous gym that is electric: I am grateful for my career on the hard court, and many of my favorite volleyball moments stemmed from that part of my playing experience. Indoor has plenty of positives, and it isn't going anywhere. High school volleyball is growing by the thousands each year. There are many more playing opportunities in college for indoor vs. beach at the moment. Some kids simply don't like getting sandy!
I absolutely think there's a way to find a balance for athletes to play both. But as time goes on, one thing I'm concerned about is indoor organizations that want to run beach programs for the wrong reasons. They don't see beach for all the positives listed above: They see the financial value in not having kids go elsewhere to play it. And that article is an example of what the powers-that-be are selling to coaches: It's about income, not necessarily outcome. And locally, we see very strong indoor programs run large beach programs where kids aren't being given the proper instruction - many fundamentals translate, but the change in surface, spacing and strategy of the game requires a teaching of the game that differs from what we do on the hard court.
On the uglier side, some will leverage it come registration time. I talk to parents and players all the time who express their concern regarding this already. There's an unspoken understanding that come indoor tryouts, people that played for their programming exclusively will be considered over those that did not - in some cases, they'll be punished for training with other programs, even if they improved dramatically during that time.
Parents, I encourage you to consider beach for your indoor athlete if they haven't tried it - but be very careful about where you do it and why. You're paying for your child's individual growth. That should never be compromised. By using beach to create a fun and flexible experience for families, we can have the best of both worlds. We can provide high level (and FUN) development for kids while allowing volleyball to work around a child's life, instead of the other way around.
With the right culture in place, youth sports can truly be about the youth again.
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